Meer grip op fondsenwerving met BI
During this webinar, we will show you how to derive more value from Social Matters, the Microsoft solution for Charities & Membership Organizations, using Business Intelligence (BI). You will discover how to consolidate data into one consistent truth and how to translate this into insights that assist both operational steering and strategic accountability.
Why this webinar?
Charities and social organizations have access to increasing amounts of data: from campaigns, financial systems, and external channels. However, answering crucial questions often remains challenging. Donation trends are unclear, insights into the donor journey are lacking, and reporting takes a lot of time while boards and management need reliable steering information.
During this webinar, we will show you how to derive more value from Social Matters, the Microsoft solution for Charities & Membership Organizations, using Business Intelligence (BI). You will discover how to consolidate data into one consistent truth and how to translate this into insights that assist both operational steering and strategic accountability.
What can you expect?
In 45 minutes, we will tell you about
- Insights into donation trends
- Bottlenecks in the donor journey and internal processes
- Reports for accountability and steering
We will answer questions and themes such as:
- which donors drop off and why?
- which target groups are growing?
- which campaigns contribute structurally to results?
- moments when donors drop off
- bottlenecks between marketing, fundraising, and administration
- inefficiencies in internal processes that impact revenue and engagement
- operational dashboards for teams
- strategic steering information for management
- transparent and consistent accountability towards the board and stakeholders
Who is this webinar for?
This webinar is intended for professionals within charities who want to gain more control over their data. It is particularly relevant for fundraisers and marketers who want to better support their campaigns, controllers and finance professionals who need clear steering information, and executives and management who want to steer based on current insights. Additionally, it is interesting for anyone working with PSM who wants to use data more effectively for decision-making and accountability.
Practical information
- Date: Thursday, May 7, 2026
- Time: 09:15 AM - 10:00 AM
- Speakers: Tim Willems (host), René Berends (speaker)
- Location: Online via Microsoft Teams - you will receive the link in the confirmation